International Journal of Tourism and Hotel Management
2020, Vol. 2, Issue 1, Part A
Travel and Tourism industry in India: A theoretical perspective
Dr. N. R. Suryanarayana
Travel and tourism is the largest service industry in India. It provides heritage, cultural, medical, business and sports tourism. The main objective of this sector is to develop and promote tourism, maintain competitiveness of India as tourist destination and improve and expand existing tourism products to ensure employment generation and economic growth. In this section, we provide information about various tourist destinations, modes of travel, accommodation and approved travel agents. India is on track to build the world's fourth-largest travel and tourism industry – trailing behind China, the United States and Germany – by 2027, according to the World Travel and Tourism Council. In fact, in 2016, India's travel and tourism industry outperformed its economy as a whole, and in 2017, the sector generated more than $230 billion. The present study is a theoretical perspective about the Travel and tourism in India.